MB Runest
Sports equipment


An adaptable identity for a multidisciplinary sports brand focused on the online market, with Amazon as its main sales channel. It represents sports activities as a lifestyle.

We used something everyday, like the lines that delimit the playing area, applied within an area framed by the letters M, B, and the word Runest. We added a carefully selected color combination to create a dynamic identity.


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© Daniel Pancorbo